Marshall POV:
C-USA lacks answers for indifference to tournament
excerpt:
...First and foremost, there is very little attendance. That’s because just two league members — North Texas and Louisiana Tech — are within reasonable driving distance.
The Mean Green is theoretically the host school, yet North Texas doesn’t have a strong following. It finished eighth in league attendance, averaging 3,364 fans at home. As for LA Tech, it is about a four-hour drive away, but, again, it doesn’t have a lot of support. The Bulldogs finished 10th in C-USA attendance, averaging 2,170 fans at home.
So, unlike when past C-USA Tournaments were held in Memphis, El Paso, Tulsa and Birmingham, there isn’t a “home” team to wear the attendance hat.
That was abundantly obvious this week.
Take Marshall’s 82-73 loss to Southern Miss, for example. It was arguably the best game of the tournament. Yet, there were merely 250-300 fans watching the contest. A quick count totaled about 70 Marshall fans in the stands.
Yet, the official box score listed the attendance as 4,024. Don’t make me laugh, this is too serious a subject.
The Conference USA Tournament doesn’t draw any attendance here, and it’s never going to draw any attendance here. So, by extending the contract for an additional two years, C-USA officials actually are endorsing the concept that fans don’t matter.
That is nothing short of astonishing.
To a somewhat lesser extent, it also sends the message that newspaper coverage doesn’t matter. The Herald-Dispatch was here, along with the Virginian-Pilot (Va.), Bowling Green (Ky.) Daily News and Denton (Texas) Record-Chronicle.
That’s all.
So, what’s the problem? Distance, first of all. It’s too far to drive and it’s too expensive to fly. I’ve covered previous C-USA Tournaments in Memphis, El Paso, Tulsa and Birmingham, but this is by far the priciest tournament to attend.
So, it doesn’t have many fans or much newspaper coverage, which leaves television. Early games were streamed on ESPN Plus and Stadium. Then, the semifinals and championship were on CBS Sports. But when were the semis played? At 12:30 p.m. and 3 p.m. on a Friday afternoon.
That speaks volumes.
So, what’s the solution to this overall dilemma? Ah, that’s the crux of the matter. There isn’t one.
Nobody is beating down C-USA headquarters’ doors (very conveniently located in nearby Irving, Texas) wanting to host this tournament.
There is no interest. There’s no bidding from other cities. There are no options.
The C-USA Tournament has nowhere else to go.....